How important is your brand identity to the outcome of your election? Like any brand, membership organisations have to work hard in order for members to feel affiliation and loyalty. A brand identity means that consumers can more easily relate to the brand, forming an...
Making it simple for members to participate in co-operative elections The transparency of an election is crucial to its credibility, especially when it comes to co-operatives. By their very nature a co-operative is close to its members’ hearts, as they work together...
Planning, communication and simplicity can yield more qualified and enthused candidates for Board member positions The demanding role of board, council or committee member requires members with the right values, skills, attitude and commitment to put themselves...
